About us / Comms Hub

We are Comms Hub, a global team of communications strategists, researchers, and changemakers committed to strengthening democracy through evidence-based narrative work. For this project, we work alongside a network of civil society organizations and regional experts, including La Intersección (Spain), Kenya Comms Hub (East Africa), and Las Escuchadoras (Latin Americans). Together, we are building a dynamic, cross-regional ecosystem that enables civil society to better understand and engage with the world through digital research, content testing, and co-creation.

We are currently co-developing a 12-month research project focused on digital listening and narrative analysis of Gen-Z audiences. The project is led by a global Steering Committee responsible for designing the research methodology and coordinating collaboration across countries.

To support this work, we are building local research teams in Brazil, Kenya, and Spain, who will lead fieldwork and narrative mapping in their respective countries. We are now recruiting Junior Researchers to support these teams.

This specific position is for a Junior Local Researcher, who will contribute to the Brazil study under the supervision of senior analysts. The role focuses on supporting digital research and narrative analysis of Gen-Z audiences within the Brazilian context.

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About Gen-Z

This project, which aims to better understand Gen-Z civic narratives and strengthen civil society engagement across three countries — Spain, Brazil, and Kenya — is rooted in understanding and supporting Gen-Z, the first generation to grow up fully immersed in digital culture. At the same time, they are increasingly targeted by polarizing narratives and misinformation.

We see this generation not just as an audience, but as co-creators and catalysts for change. Through digital research and narrative testing, we aim to better understand how Gen-Z perceives the world and frames key issues related to their civic engagement. We do not presuppose which issues matter most to them but rather seek to identify the organic topics they surface and debate, particularly in relation to democratic values and participation.

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Position

About the Role

As a Junior Digital Analyst, you will support the research and analysis of digital narratives and trends that influence democratic discourse among Gen-Z audiences. Working under the guidance of Senior Analysts, you will help collect, process, and code digital data, contributing to insights and tools that civil society organizations (CSOs) can use to create meaningful, youth-centered communication strategies.

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Key Responsibilities

1. Digital data collection and coding

• Collect, clean, and prepare data from digital sources (e.g., TikTok, Instagram, online media).

• Identify and map <100 Gen-Z social media influencers (50 per platform)

• Code and tag posts with high accuracy and attention to narrative relevance.

2. Narrative insight generation

• Analyse and synthesize qualitative and quantitative data (e.g., narrative patterns, engagement metrics, emerging topics).

• Identify and document narrative patterns and audience trends relevant to pro-democracy communications.

3. Support for message testing and CSO engagement

• Support the Senior role to facilitate at least three CSO workshops per country, integrating feedback into narrative adjustments

• Support the translation of key findings into useful and accessible content for civil society organizations.

• Support preparation and implementation of A/B testing and focus group content.

• Maintain updated logs of CSO interactions and support co-creation workshops

• Maintain and updated communications channels with local CSOs

4. Contribution to reporting and knowledge sharing

• Contribute to reports, briefs, and presentations using clear tables, charts, and basic visualizations.

• Clearly document insights and findings for internal and external audiences.

5. Ongoing learning and collaboration

• Attend and engage in at least 90% of team trainings and peer-learning activities.

• Actively participate in team meetings and learn relevant methodologies (e.g., narrative, content, or audience analysis).

• Collaborate respectfully with global teammates and remain open to iterative feedback.

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Requirements

• Strong analytical and synthesis skills with mixed data types (text, metrics, etc).

• Familiarity with Microsoft Office and Basic knowledge of data analysis tools (e.g., Excel, Google Sheets, basic visualization or scraping tools).

• Academic background in social sciences, communications, cultural studies, or related fields.

• High proficiency in Brazilian Portuguese and English (spoken and written).

• Ability to work both independently and collaboratively across time zones.

• Well-organized, detail-oriented, and eager to learn and collaborate.

• Interest in digital culture, social justice, human rights, or narrative change work.

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Other information

What we offer

This is more than a role—it’s an opportunity to become part of a narrative journey. You’ll work alongside a diverse team of analysts and storytellers based in Kenya, Spain, and Brazil, each bringing a unique perspective to how digital spaces shape democracy.

• A flexible, remote-first environment where your creativity and autonomy are valued.

• Direct collaboration with civil society actors creating real-world change through digital campaigns.

• A space to challenge assumptions, learn new research methods, and grow your impact.

• Mentorship from leaders in digital narrative analysis and strategy.

• The chance to co-author the next chapter of global pro-democracy communications.

• A commitment to creating an inclusive, respectful culture that celebrates diversity in all its forms and values the voices of underrepresented communities.

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Starting Date: 15th September 2025

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Salary: Up to 44,400 USD (total amount for 12-months, including any VAT, tax or employer contributions that may arise from contracting)

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To Apply: Send your CV along with a brief cover letter or examples of previous work, if possible, research, or projects connected to Gen-Z spaces (this can include a PDF or link of academic work, personal projects, or volunteer initiatives) at: team@comms-hub.org before 23:59 BRT on the 14th of July 202